Paragon Recruitment

Paragon Recruitment

Overview

Paragon Recruitment, the Isle of Man’s leading agency, specialises in aligning exceptional talent with top employers. Offering customised solutions for both permanent and temporary roles, they ensure optimal matches. Paragon’s personalised support and professional expertise make them the gold standard in the industry.

Brief

Paragon Recruitment sought a comprehensive rebrand to establish an inclusive, modern, and vibrant identity. This initiative included creating a new motto that encapsulated the company’s core values, appealed to a diverse audience, and strategically positioned Paragon Recruitment as a dynamic and innovative leader within the industry.

  • Brand Development, Logos, Social Media, Website
Blurry people walk past a wall with "Paragon Recruitment: The People People" written on it, emphasising their expertise in brand development, in a modern, bright office hallway.

Process

We conducted thorough market research and stakeholder interviews to understand the company’s values and goals. Design concepts were iterated based on feedback, ensuring the new brand identity resonated with both the company’s vision and its target audience.

Black background with bold white text that reads, "PARAGON RECRUITMENT" and below in smaller text, "THE PEOPLE PEOPLE" — a sleek logo design.

Logo & Motto

The new logo for Paragon Recruitment features a bold, modern sans-serif typeface. The motto “THE PEOPLE PEOPLE” underscores the company’s commitment to personal connections and inclusivity.

Close-up of a person with multi-colored wavy hair, freckles, and rainbow-colored light casting across their face, smiling warmly—a genuine representation of vibrant brand development.

Imagery

Captivating, vibrant imagery emphasises diversity to underpin Paragon Recruitment’s commitment to personal connections and an inclusive environment. 

People walking up the stairs toward a building with a large neon sign that reads "PARAGON RECRUITMENT" glowing in pink, hinting at their expertise in Social Media Design.

Social Media

The consistent use of bold typography and energetic visuals  across social platforms not only reinforces the brand’s professional yet approachable tone, but also engages a wide audience, reflecting the dynamic and innovative nature of Paragon Recruitment.

A person using a laptop with a colorful portrait of a woman on the screen, navigating through options for "Jobs" and "Hire" on a website design platform.

Website

Our creative input focused on visual appeal, ensuring the site reflected the new brand identity. SEO polishing.
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The Feedback

“Our new brand perfectly captures our ethos and has been well-received by clients and candidates alike. It’s vibrant, modern, and truly inclusive – everything we wanted and more.”

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Whether you’re looking to refresh your brand, design a stunning website, launch a new campaign, or simply explore the possibilities, we’re here to help. Surface the extraordinary.