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55/Redefined
55/Redefined
Overview & Brief
55/Redefined empowers the 50+ community with innovative career and lifestyle solutions, featuring enterprise B2B services, a dynamic membership platform, and a specialised job marketplace. TTS were engaged to conceive, edit and create a series of high profile promotional videos and motion design pitches to showcase aging as an opportunity-rich phase, enhancing work and life for older adults.
Motion Design, Social Media, Video Editing
The Branson Interview
Motion design, video editing, audio cleaning and syncing. Short sample. Original content here.
The 55 Stomp
A pulsating, energetic promotion used online and across social media to promote the 55/Redefined ethos.
The Retro Programmer
A nostalgic, throwback advertisement designed to draw seasoned computer programmers back into the workforce, inspiring them to pass their skills to the next generation.
The Feedback
“Our new brand perfectly captures our ethos and has been well-received by clients and candidates alike. It’s vibrant, modern, and truly inclusive – everything we wanted and more.”
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